The key to an effective content PR program is not having drinks with a bunch of reporters or bloggers.
Sure, it’s fun, but that won’t get you the story.
Discover what will on this episode of PR is Dead.
In this 17-minute episode of PR is Dead, you’ll learn:
- Why relationships are only a small part of the PR business
- Why good story pitches are so important
- How to build a relationship with a reporter