The Myth of the Magical Rolodex

pr-magical-rolodex

The key to an effective content PR program is not having drinks with a bunch of reporters or bloggers.

Sure, it’s fun, but that won’t get you the story.

Discover what will on this episode of PR is Dead.

In this 17-minute episode of PR is Dead, you’ll learn:

  • Why relationships are only a small part of the PR business
  • Why good story pitches are so important
  • How to build a relationship with a reporter

Click Here to Listen to
PR is Dead on iTunes
Click Here to Listen on Rainmaker.FM

About the author

Rainmaker.FM

Rainmaker.FM is the premier digital marketing and sales podcast network. Get on-demand digital business and marketing advice from experts, whenever and wherever you want it.

The post The Myth of the Magical Rolodex appeared first on Copyblogger.

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http://www.copyblogger.com/pr-magical-rolodex/

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