Copyblogger’s Holiday Buffet Edition

Copyblogger's Holiday Buffet Edition

You know how holiday buffets are … you take a little bit of cheese, and then another kind of cheese, and then four more kinds of cheese, then squeeze six desserts onto the plate, and finally you take a tiny square of Jell-O because it’s basically a vegetable?

No? Just me?

ANYWAY. This week we have a little buffet assortment for you … without the Jell-O vegetables.

On Monday, Sean Jackson and Jessica Frick were nice enough to host me on the Members Only podcast, where we talked about the days when I launched my first membership community. We laughed a lot and had a great conversation about the value of just plain moving forward, even if you’re not 100 percent sure where the path will take you.

Over on The Showrunner, Jerod Morris and Jonny Nastor dug deep into creating systems for your podcast (or any other aspect of your content or business, actually). Even if you’re not a podcaster, I think you’ll find this one useful.

Monday, I also had fun sharing some of my favorite bits of bad writing advice, sourced from the community (hey, that’s you!) and our editorial team — with some suggestions for what you might try instead.

On Tuesday, we saw a classic Brian Clark post about why education works so well when we’re trying to persuade … and how to structure your content to make it easy for your reader to say “Yes.”

And don’t miss Brian’s new conversation with Darren Rowse of ProBlogger on Unemployable. You’ll hear how the entire content marketing movement truly began, where blogging is going, and why we all need to first return to the foundational element of human connection before we focus on fancy automation, strategic funnels, and conversion optimization.

Stefanie Flaxman wrapped up the week with a small but mighty fact-checking tip that, if you’re in this game long enough, is just about guaranteed to save you an annoying customer support headache at some point in your professional life.

If you’re celebrating a holiday this weekend, I wish you a very happy one, and I’ll catch you next week!

— Sonia Simone
Chief Content Officer, Rainmaker Digital

Catch up on this week’s content


bad advice you can tune outConventional Writing Wisdom You Can Ignore, Effective Immediately

by Sonia Simone


Educate to Dominate Your CompetitionEducate to Dominate Your Competition

by Brian Clark


A Seemingly Minor Fact-Checking Tip that Yields Top-Notch Customer ServiceA Seemingly Minor Fact-Checking Tip that Yields Top-Notch Customer Service

by Stefanie Flaxman


Why Starting a Membership Site Is a Terrible Idea … Until You Just Do ItWhy Starting a Membership Site Is a Terrible Idea … Until You Just Do It

by Sean Jackson


Quick! What Can You Systematize Before 2017?Quick! What Can You Systematize Before 2017?

by Jerod Morris & Jon Nastor


Laura Roeder on Building a Business that Supports the Lifestyle You LoveLaura Roeder on Building a Business that Supports the Lifestyle You Love

by Brian Clark & Jerod Morris


Bad Writing Advice: The ‘Post Truth’ EpisodeBad Writing Advice: The ‘Post Truth’ Episode

by Sonia Simone


How Journalist and Bestselling Author of ‘The Revenge of Analog’ David Sax Writes: Part TwoHow Journalist and Bestselling Author of ‘The Revenge of Analog’ David Sax Writes: Part Two

by Kelton Reid


Blogging is Back, with Darren RowseBlogging is Back, with Darren Rowse

by Brian Clark


The post Copyblogger’s Holiday Buffet Edition appeared first on Copyblogger.

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